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An interesting read about the author suggesting Twitter how to monetize its user base (the "in" thing now) and also change the narrative ("subscription-based", "XXXX as a service", "ecosystem"...fill in all the buzz words you can!).
How Twitter Got Its Groove Back
That’s what happened with Snap. It’s what happened with Spotify, when it changed the narrative from “structurally low margin music business” to “leading audio company” in the stroke of a few podcast deals. It’s what would have happened with Slack (I swear!) before Salesforce saw the potential and snatched it up.
And, I think, it’s what’s going to happen to Twitter.
https://www.notboring.co/p/how-twitter-g...roove-back
How Twitter Got Its Groove Back
That’s what happened with Snap. It’s what happened with Spotify, when it changed the narrative from “structurally low margin music business” to “leading audio company” in the stroke of a few podcast deals. It’s what would have happened with Slack (I swear!) before Salesforce saw the potential and snatched it up.
And, I think, it’s what’s going to happen to Twitter.
https://www.notboring.co/p/how-twitter-g...roove-back