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K-Cup maker Keurig bets big on beverages, buying Dr Pepper Snapple

Lauren Hirsch
Published January 30, 2018

Keurig Green Mountain announced plans Monday to buy Dr Pepper Snapple, in a deal that creates a new beverage giant with $11 billion in sales and combines the Dr Pepper, 7UP and Keurig's single-serve coffee brands.

The deal is the latest backed by Austrian investment firm JAB Holding Company, which has been steadily compiling a lunch and breakfast empire. JAB, which acquired Keurig Green Mountain in 2016, also owns Panera, Caribou Coffee and other breakfast and coffee concepts.

The deal forges a path for JAB to be an acquirer and major distributor of drinks in the U.S.

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